JA Mascareignes Social Media Challenge

The first edition of the JA Mascareignes Social Media Challenge was held on the 26^th July 2018 where 17 students who took part in this 2 hour event. The participants used Facebook to communicate and google slides to create an awareness campaign on finance management.

The main objective for the participants was to create a presentation on a Financial Literacy theme. The themes were:

Saver power: How do young people save money?

Ebay, all the way: Young people and online purchases?

Smart Phone: How young people manage spending on phone packages (network)?

Trendy and savvy: How do young people manage money while staying trendy?

Eating out will eat you out: How do young people tackle the cost(s) of eating at fast foods?

The participants were divided into group chats on Facebook, where they discussed the way forward. They then used Google Slides to create their awareness campaign. They came up with several good ideas on how young people could better manage their personal finances. One example is “making sure that we don’t waste money on clothing that we don’t need by going through our wardrobes regularly and ensuring that we are using at least 70% of its content”.

The idea behind the Social Media Challenge was to make use of Facebook, which is popular among the youth, as a platform for them to get together, discuss about important themes of Financial Literacy and to produce a collective work.